Oh la la – we love Fendi furniture!

On a recent trip to Miami, we stopped off in the design district for a spot of inspiration and fell in love with these Fendi pieces.

October's Blast from the Past

Now that fashion week is over we had a wee minute to ponder over past events, low and behold the Kira Plastinina LA launch event sprung to mind for October’s blast from the past.

We launched our favorite 16 year Russian fashion designer in LA and transformed a derelict multi-story car lot into Kira’s fantasy world featuring a killer performance by Chris Brown. It’s definitely one of most extravagant productions, take a look at the video below to see what we got up to…

Summer Time is Pepsi Time

Pepsi tasked us with bringing to life their "Summertime is Pepsi Time" campaign in NY, take a peek at the video to see what we got up to…

Sony PlayStation Uncharted 3 Half-Tuck Truck

Objective: generate mass awareness for the launch of PlayStation’s Uncharted 3 title. Make an authentic association amongst consumers between the game’s lead character, Nathan Drake, and his signature half-tuck style.

Strategy: transformed a raw box truck into a bachelor pad-inspired, sleek and masculine environment. We activated the truck by creating a mobile styling experience during New York Fashion Week where celebrity stylist, Jay Manuel and fashionista, Kourtney Kardashian gave half-tuck makeovers to consumers.

Results: messages tweeted during the day of the activation reached over 4 million people, more than 100,000 consumers visited the Facebook tab within the first 7 days, the truck was viewed by over 42,000 people in 6 hours, one on one engagement with more than 3,500 consumers and ‘truckload’ of press.

 

Holbrook Gold Collection Launch by Oakley with Shaun White

Objective: create an engaging in-store event to launch the Shaun White Gold Collection at the flagship Sunglass Hut store in Manhattan

Strategy: create a platform to bring to life Shaun White’s inspiration for the collection — Holbrook, AZ. We transformed a sterile retail space in to a stylized environment that immersed consumers into a Holbrook experience. We created an experience where consumers could engage directly with Shaun White in the form of a digital photo booth that featured real-time social media feeds

Results: increased Sunglass Hut’s Facebook ‘Likes’ by 13,000, Oakley’s by 7,000 and Shaun White’s by 3,000.

OMG! It’s almost fashion week…

Good thing we created this survival guide for you…